Packaging Design

Jalla bonbon is a school project, with focus on redesign and rebranding Sina Ginger Candy for the Norwegian market.
I love products from street markets and vegetable shops, therefore i have chosen this product for this task.

Process

To make the packaging more attractive to the Norwegian market, it was important to make it more «candy ish» and at the same time take care of the current target group.
The process was long to reach the finally product. The challenge was to make it authentic, seriously and playful at the same time.