Costumer: Ada festdrakter
Identity Design: Sandra Olsen
Brand Development: Sandra Olsen
Photography: Trine Lise Henriksen

About

«Ada ak Chosaan» comes from Wolof, and means cultural heritage and traditions. Ada sew your cultural identity together in a festdrakt that reflects you.

Design

This brand identity reflects creativity and culture heritage.

The logo have a Transitional Serif typeface inspired by the feeling of being creatively & divinely inspired – utterly in a state of blissful delight & perfection, just like Ada.

Ada syr deg sammen is based on how Ada is sewing your culture and identity together to beautiful clothings. 

A sharp and compelling symbol is designed together with Norwegian Bunad and African inspired patterns.